THE BRIEF
​
We were asked to develop a brand and MVP product for Guilde, a technology company working to make homeownership and real estate investment more streamlined for the general public. Guilde is an online platform that connects contractors with customers for free and automates inconvenient administrative tasks.
​
Role: Designer
MVP PRODUCT DESIGN
​
After collaborating with the company's founder and gaining customer insight through interviews, we developed a list of MVP features for our prototype. Included in this MVP list: access to a marketplace of verified individuals and businesses, standardized pricing based on a proprietary algorithm, booking, projects quotes, project schedules and in-app messaging between contractors and clients.
Clients can search Guilde's network of contractors.
They can manage multiple home projects at once.
They can manage project quotes and schedules.
Contractors can search for available projects.
They can develop project quotes within the app.
They can communicate directly with clients.
ONBOARDING FLOW
CUSTOMER FLOW
CONTRACTOR FLOW
MOO, Inc. | MIT | Target | Seth Godin
Parsons | The London | Common Good | Steuben's
© 2022 by Sarah Daley